The RoadPro® Family of Brands Brings Popular Products and Industry Opportunities to 2015 Mid-America Trucking Show
Palmyra, PA (March 4, 2015) – The RoadPro® Family of Brands will bring an innovative, industry focused experience to the 2015 Mid-America Trucking Show (MATS), March 26-28, 2015, in Louisville, KY. The RoadPro booth (#61220) will feature some of the company’s newest and most popular products, as well as provide new opportunities for engagement with the RoadPro Family of Brands.
“The RoadPro Family of Brands brings the comforts of home to the road with a family of over a dozen brands dedicated to bringing safety, convenience, comfort and connectedness to on-the-go consumers,” said Chuck White, Vice President, Brands and Marketing. “We’re excited about the opportunities at this year’s MATS, and looking forward to a highly engaging show.”
At the RoadPro booth, professional drivers will have the opportunity to enroll in the RoadPro Road Warrior Club, which provides drivers with regularly updated travel news, advance product announcements and more. Drivers can also apply to become a RoadPro Professional Driver Council member, which provides them with the unique opportunity to participate in product reviews, contribute blog posts and articles to the RoadPro Family of Brands site, attend annual events, and much more.
The RoadPro booth will also feature examples of the RoadPro Family of Brands’ extensive product mix, including the RoadKing® C4 mobile CB communication system. A portion of the booth dedicated to the PowerDrive™ brand will provide a unique opportunity to see the redesigned 2.0 power inverters first hand. Plus, attendees can sample Original Bill’s Steak Strips, now available nationwide in convenience stores including Pilot Flying J travel centers, Rutter’s, Top Star locations and more.
“MATS is a great opportunity to engage with and hear the voice of the professional truck driver,” said White. “In a short period of time, we gather numerous insights that allow us to better understand the demands on the drivers and better deliver the products that bring the comforts of home to the road from the professional driver community.”
In addition to RoadKing, mobile CB communication brands Francis®, Wilson and K40 will also be available at the RoadPro Family of Brands booth.
For more information, visit the RoadPro Family of Brands booth (#61220) at the 2015 MATS or go to www.RoadProBrands.com. Visit both RoadPro Family of Brands (www.facebook.com/roadprobrands) and Original Bill’s (www.facebook.com/OriginalBills) on Facebook for regular updates.
About RoadPro® Brands
RoadPro Brands is a division of DAS Companies, Inc. It designs and manages the proprietary RoadPro Family of Brands, distinctly created to bring the comforts of home to the road. With truck & auto supplies, travel gear, and mobile electronics, our brands offer safety, convenience, comfort and connectedness to on-the-go consumers. The RoadPro Family of Brands delivers product quality at a great value—distributed exclusively through DAS divisions. The RoadPro Family of Brands includes; RoadKing®, Wilson®, MobileSpec®, PowerDrive, RoadPro®, K40, Astatic®, Francis®, LUMAgear®, BlackCanyon Outfitters, and Ninja Odor Fighters. RoadPro brands are sold at most Travel Centers across the country. To learn more about the RoadPro Family of Brands, please visitwww.RoadProBrands.com.
About DAS Companies, Inc.
DAS Companies, Inc. is a full-service marketing and supply chain portfolio company. Privately held, DAS Companies, Inc., designs, imports, and distributes truck & auto supplies, travel gear, and mobile electronics that offer safety, convenience, comfort and connectedness to on-the-go consumers, through a series of channel partnerships, including: Travel Centers, Convenience Stores, Heavy Duty Trucking, Electronics & Specialty Retailers.
For further information, please contact DAS at 717-964-3642 or online at www.DASinc.com.
Contact:
Charles White
Vice President, Brands & Marketing
(717) 964-3642
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